Jumio Launches Cross-Transaction Risk to Target Evolving Identity Fraud With Network-Powered Intelligence
- Cyber Jack
- 12 minutes ago
- 2 min read
To advance real-time fraud detection, Jumio has unveiled the general availability of Cross-Transaction Risk, a new feature that taps into its expanding biometric and AI-driven identity verification network to catch sophisticated attacks earlier and more accurately.
Part of the company's broader Identity Reputation suite, Cross-Transaction Risk aims to shift the industry standard away from one-time identity validation toward a model of continuous, network-informed trust. Historically, identity verification solutions have focused on snapshot moments — verifying a user's credentials when they first sign up or perform a transaction. Jumio's latest innovation digs deeper, analyzing identity elements and behaviors over time, drawing patterns across the company’s extensive identity graph.
At the core of this capability is the Jumio network, a cross-customer, privacy-first database of more than 32 million known identities, both legitimate and fraudulent. Unlike traditional data processors restricted by strict privacy regulations like GDPR, Jumio secures explicit consent from users, allowing it to share threat intelligence across its ecosystem. The result is a rich, evolving repository of identity behaviors, now fueled by contributions from over 400 customers.
The impact has already been tangible. In early testing, customers leveraging Cross-Transaction Risk reported a 28% increase in fraud detection. For instance, a leading telecom provider in the Asia-Pacific region successfully repelled a coordinated attack involving deepfake selfies and camera injection techniques. Jumio’s network intelligence rejected over half of the fraudulent ID attempts, providing critical protection beyond conventional defenses.
“By connecting this vast amount of proprietary identity data and intelligence across customers, sessions and time, the Jumio network enables earlier fraud detection, faster onboarding for trusted users, and continuous monitoring of evolving risk,” said Bala Kumar, Jumio’s Chief Product and Technology Officer.
The launch highlights a growing trend in digital security: moving away from isolated, static checks toward ecosystem-based, dynamic identity monitoring. With fraudsters increasingly deploying generative AI tools and biometric spoofing tactics, solutions like Jumio’s Cross-Transaction Risk could be crucial in keeping defenses a step ahead.