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Leaseweb CEO Richard Copeland on How AI is Transforming Cloud Computing and Data Center Demand

In this interview, Richard Copeland, CEO of Leaseweb, discusses how the rise of Artificial Intelligence (AI) and Machine Learning (ML) is driving increased demand for cloud computing and data centers. He explores how companies are adapting with hybrid solutions and flexible infrastructure, while addressing the challenges of scalability, cost, and data readiness in an evolving AI landscape.

Richard Copeland

How do you see the rise of AI/ML impacting the demand for cloud computing and data centers globally, and what challenges does this pose for the industry?


In the coming years, the emphasis on Artificial Intelligence (AI) and Machine Learning (ML) is poised to significantly elevate the need for cloud computing services. The intensive compute demands needed for training expansive datasets and managing intricate neural networks are driving enterprises to seek out more scalable and robust solutions.


To meet these AI demands, the industry is now adopting hybrid solutions —which blend dedicated servers and cloud resources—instead of a one-size-fits-all strategy.  To implement these solutions effectively, they must find a balance between innovation and consistency. While AI’s fundamental infrastructure will remain the same throughout its lifecycle, its components may need to be scaled up or down depending on the model’s state. Looking ahead, now more than ever, organizations are going to need to be mindful of choosing data providers that can be flexible and keep up with their needs.

When considering the impact of AI, it’s important to note that not all AI models are created equal. AI model requirements, based around usage and infrastructure, will vary – particularly around things like storage and compute capacity as well as secure, low-latency connectivity. Companies need to choose a hosting provider that aligns with these infrastructure needs and has the AI expertise to optimize efficiency and outputs.  

In selecting a hosting provider, what key factors should companies consider to effectively address scalability and cost concerns, especially in the context of AI/ML usage?


It begins with understanding the specific AI models an organization is using. Different AI algorithms, like linear regression or deep neural networks, have vastly different hardware requirements. Deep learning models, for example, require significantly more processing power to train massive datasets. It's critical to identify the resource demands of each developmental phase: training, testing and deployment. By evaluating hosting providers based on scalability, infrastructure capabilities, and expertise, you can ensure a more cost-effective and efficient foundation for your AI/ML journey.

Look for providers with flexible scaling options that allow you to adjust resources (compute, storage) as your AI model evolves. This ensures you only pay for what you use. For computationally intensive tasks, like training deep learning models, consider providers with robust High-Performance Computing (HPC) capabilities, involving GPUs or TPUs. Additionally, explore storage solutions that cater to your specific data types. While high-speed storage might be necessary for frequently accessed training data, cost-effective options may suffice for archived datasets. Finally, ensure the provider offers low-latency network to facilitate efficient data transfers and communication between nodes.

Beyond just hardware, look for a provider with experience and expertise in handling AI workloads. This ensures they can provide support and guidance tailored to your specific AI needs.

Can you elaborate on the role of hosting in a company's 'data readiness' strategy and how it contributes to maximizing the value of AI investments?


Businesses are relying more and more on AI to provide them with a competitive edge. But realizing AI’s full potential requires a "data readiness" plan, of which infrastructure hosting is a crucial component. 


AI models are dynamic systems. To continue its effectiveness, AI models need to continuously ingest data and adapt. Hosting empowers this process. As new data flows in, hosting infrastructure ensures sufficient storage and network capacity to handle the influx. 

The adaptability of hosting across the AI lifecycle is what makes it so appealing. Businesses don't need to keep massive amounts of infrastructure available at all times. With hosted solutions, they can adjust the amount of computation and storage capacity as necessary. Organizations can guarantee cost effectiveness by paying only for what they use at the various phases of the AI lifecycle. Considering the model's frequently changing requirements, this enables businesses to modify their compute and storage resources for optimal efficiency. Hybrid hosting solutions help businesses develop a strong "data readiness" strategy, which is essential for the effective use of AI, by providing an appropriate amount infrastructure for each step of their AI journey. 


With the increasing processing needs of AI/ML models, how can CDOs and data engineers collaborate to ensure that their infrastructure meets the storage and compute power requirements?


Having clear and ongoing communication between CDOs and data engineers is incredibly important. CDOs must state their business objectives along with desired outcomes for AI/ML initiatives in simple terms. Data engineers can then evaluate the processing needs of the selected models with this in mind. This evaluation considers the variables related to the data sets used, the models' training requirements, and the expected workloads they will face.


Planning the infrastructure may begin once CDOs and data engineers understand the processing requirements. Data engineers can use this knowledge to create a scalable solution that satisfies these requirements, while CDOs can provide insight into acceptable latency levels and financial limits. In this cooperative effort, factors like network performance, compute power, scalability, and high-capacity storage are all critical components to consider. 


Data engineers and CDOs must continue to work together after setup. Each of these teams should be keeping an eye on how resources are being used and how well the models operate to spot areas for optimization. Some examples of these include looking into ways to cut costs and finding novel ways to make the models' processing needs less. Through transparent and continuous cooperation, CDOs and data engineers can ensure that their company has the necessary framework in place to support the success of their AI/ML initiatives.

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